Sarah brings a strong background in publishing and wide-ranging editorial experience across print and digital platforms.
She has spent the last 11 years working on marketing communications for various international, high profile brands including more than six years as consulting editor on marketing copy for LEGO.
She believes that editorial excellence is key to stronger brand identity, more engaging content and a more professional market presence overall.
Sarah is skillful and sensitive when it comes to producing and editing copy for clients, and owes her versatility to her roots in children’s books with prestigious publishing houses Hachette Livre (formerly Hodder & Stoughton) and Bloomsbury, a stint at leading South African weekly Heat magazine, and four years of customer publishing with Haymarket.
In addition she has enjoyed a truly diverse freelance portfolio – including work for top financial consumer press, educational publishers, tech giants, charities, supermarkets, garden centres, blue chip companies and national sporting bodies.
Attention to detail is one of her strengths, along with her ability to understand a brand’s voice and the nuances required to engage and communicate effectively with its audience.