At Macbeth Lankester, we have always believed in having strong guiding principles to support our business practices, it was part of why we set the agency up in the first place.

However, in the decade we’ve been established, we’ve never attempted to put pen to paper to define our values. As we’ve recently grown our team, we thought it was the perfect time to take a day out to do just that.

Our team gathered for an insightful away day to reassess and refine the values that have shaped the Macbeth Lankester journey. It was essential to ensure our principles resonate with everyone in our community, from those that work in the business or for those that work with us.

They not only define who we are, but also the work we create and how we interact with our clients, partners, and each other.

We believe that by clearly articulating these values, we can continue to create an environment where everyone thrives, driving our collective success.

We are very proud to share our newly defined values and believe that they have always been at the core of our company. We hope that you’ll agree that they define the essence of who we are, and that they resonate with you.

Community

Our commitment is to foster a supportive environment, cultivating a culture of understanding and prioritising the well-being of everyone.

We provide our people with the space and trust they need to achieve their best.

Evolving

We are small enough to be flexible and adaptive.

We are responsive and receptive to the world and the markets we work in, delivering our best work and advice with no pre-conceived approaches.

Integrity

Our actions are professional, strategic, and responsive.

We value open communication and maintain an environment of honesty and transparency.

Human

We believe in working without ego, maintaining an open-minded attitude to achieve the best outcomes for our clients.

Our focus on genuine connections helps us to understand both the people and the businesses we work with, fostering trust and positive outcomes.